Alliance Boots is pleased to announce that Alphega Pharmacy, the virtual pharmacy network of its Pharmaceutical Wholesale Division (Alliance Healthcare), has increased its membership to more than 1,000 members across many European countries following a recent recruitment campaign.
Alphega Pharmacy is a leading network of independent pharmacists in Europe. Members retain their independence while enjoying the full support of the Alliance Healthcare businesses in their countries. Its central aim is to help improve the quality of health in communities across Europe by developing a benchmark independent community pharmacy model. Membership encompasses a range of added-value services including branding, professional training and patient care, retail support services, supply benefits and pharmacy support.
The network has already been launched in France (2001), Italy (2003), Spain (2006) and more recently in the UK and Czech Republic. There are plans to launch the Alphega Pharmacy concept in other markets.
Ornella Barra, Board Member and Wholesale and Commercial Affairs Director of Alliance Boots and also founder of the European Pharmacists Forum (EPF), comments: "I strongly believe Alphega Pharmacy meets the needs of our independent pharmacy partners as we provide them with a comprehensive range of services. It enables them to strengthen their provision of quality customer service and healthcare advice, to share in the creation of a benchmark brand of quality for the sector, to improve their communications to patients and consumers, and to increase their profitability. The development of Alphega Pharmacy illustrates our commitment to supporting independent pharmacy and professional pharmacists throughout Europe."
Alliance Boots is an international pharmacy-led health and beauty group with two core businesses, pharmacy-led health and beauty retailing and pharmaceutical wholesaling. Working in partnership with manufacturers and pharmacists, the Group delivers a range of products and services that help millions of consumers and patients look and feel their best. Formed on 31 July 2006, Alliance Boots is privately owned and employs over 110,000* employees. It has a presence in over 20* countries operating over 370* pharmaceutical wholesale warehouses delivering to over 135,000* pharmacies, doctors, health centres and hospitals. It operates more than 3,200* health and beauty retail outlets, of which over 2,900* have a pharmacy dispensing more than 210 million* items each year. * Figures stated are as at 31 March 2008, are approximate and include associates and joint ventures.
For further information, please contact:
Yves Romestan /Zoe Farthing
Tel: +44 (0) 1932 871569